Sharing my know-how on {buying signals}.
Practical notes on buying signals, signal-based ABM and GDPR for B2B teams across EMEA. Written from the work, not from the sidelines.
Latest · 17 October 2026 · 10 min read
Anatomy of a Monday Brief: What a Good Buying-Signal Brief Contains (With a Worked Example)
What belongs in each entry of a weekly buying-signal brief, what doesn't, a full worked example for a fictional finance-software company, and how a sales team uses and measures it.
Read articleThe Buying Signal Cheat Sheet: 20 Trigger Events, How Long They Stay Hot, and Where to Find Them
A reference for B2B teams selling across EMEA: 20 trigger events in six groups, with a working estimate of how long each stays hot, how much to trust it, and the public sources where it shows up first.
- Buying signals
- Trigger events
7 Buying Signals B2B Teams Miss, and Where to Find Them for Free
Seven buying signals that predict a purchase, how long each one stays useful, and the free public sources across EMEA where you can spot them every week.
- Buying signals
- EMEA
Intent Data in EMEA: What Providers Can and Can't See
An honest, method-by-method guide to intent data for B2B teams selling into Europe, the Middle East and Africa: how each method works, where it goes blind in EMEA, and how to test a provider in two weeks before you sign.
- Intent data
- Buying signals
Your Target List Isn't the Problem. Your Timing Is.
Most B2B teams perfect the ICP, then work the list in rotation. Why fit tells you who but not when, what the 95/5 rule actually says, and what changes for a small team on Monday morning.
- Buying signals
- Sales
GDPR and Buying Signals: How to Brief Your DPO
A practical guide for B2B marketers across EMEA on which buying signals touch GDPR, how contact rules differ by country, and how to walk into the meeting with your data protection officer prepared.
- GDPR
- buying signals
Signal-Based ABM in EMEA: How to Find the Companies That Are Actually Buying
Most target lists are 95% companies that can't buy this quarter. How to score fit, triggers, intent and engagement in a weekly loop, what changes market by market across EMEA, and why DACH needs its own playbook.
- ABM
- Buying signals
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